KiliMax / Business Without Chaos
A speculative ERP-awareness campaign using familiar business friction and Kenyan comic timing.
Business Without Chaos imagines three short ways to explain an ERP through recognisable working life. An order lost in direct messages, information travelling through too many hands and a boss confronting a disorganised “System 46” turn software's invisible value into scenes people can understand.
The concepts were prepared as a speculative campaign in a job-application context. The source contains proposed short-film structures and scripts, including 15-, 25- and 30-second formats. The strength of the idea is that the audience encounters a problem before encountering a product feature list.
This is an authored campaign proposal, not a commissioned KiliMax advertisement or a claim that the films aired. It sits beside the commercial systems work and the entertainment projects as an example of explaining a practical product through narrative.